Global Marketing Campaigns and Events Manager

Marketing and Communication, United Kingdom

Job title: Global Marketing Campaigns and Events Manager

Location: UK

Short description:
In this role you will be responsible for marketing campaigns and events which get noticed, cut through the noise, build brand reputation and preference as well as drive direct response.

As part of the organisation you will report to the director of marketing communications

Tasks in more detail:
  • Responsible for the global marketing campaigns and events strategy of the organisation at any global event including trade shows or exhibitions.
  • Devise the B2B (business to business) integrated marketing campaigns with the aim of acquiring and retaining customers.
  • Brief and oversee the work of internal and external agencies, such as designers, animators and printers, who will deliver much of the campaign activity.
  • Ensure that the organisation’s brand and identity is adhered to in campaigns and in all communication channels.
  • Team leadership, including recruitment, training and development

Requirements:
  • Extensive working experience in digital marketing (min. of 8 years)
  • Strong knowledge of Lead Generation, campaigns management and implementation
  • Previous experience in an event strategy/planning role, preferably in the areas of event marketing or field marketing
  • Experience with people management and working in a global cross-functional team environment
  • Strong understanding of communications strategy, marketing and branding principles

What we offer:

An opportunity to impact a global business through global marketing campaigns, while taking on a leadership role within a brand new team to implement a culture and defining your own scope.
Hexagon Manufacturing Intelligence helps industrial manufacturers develop the disruptive technologies of today and the life-changing products of tomorrow. As a leading metrology and manufacturing solution specialist, our expertise in sensing, thinking and acting – the collection, analysis and active use of measurement data – gives our customers the confidence to increase production speed and accelerate productivity while enhancing product quality.

Through a network of local service centres, production facilities and commercial operations across five continents, we are shaping smart change in manufacturing to build a world where quality drives productivity. 

Hexagon Manufacturing Intelligence is part of Hexagon, a leading global provider of information technologies that drive productivity and quality across geospatial and industrial enterprise applications.

Hexagon’s solutions integrate sensors, software, domain knowledge and customer workflows into intelligent information ecosystems that deliver actionable information. They are used in a broad range of vital industries.

Hexagon (Nasdaq Stockholm: HEXA B) has more than 21,000 employees in 50 countries and net sales of approximately 3.8bn EUR. Learn more at hexagon.com and follow us @HexagonAB.